Our experience shows that development programs are the best way for teams to acquire and consolidate new competences. When a company implements a new strategy in the areas of marketing and/or sales, a single training session may be insufficient.
Development programs work well in larger organizations where we need to build new operating habits and processes that will effectively scale the desired results.
The development program is created to meet the individual needs of the company. It is not necessary for the participants to be people from the same departments. It is important that each person has a similar development goal.
Together with the Silna Marka team, we most often run development programs in the field of social selling, acquiring potential customers on Linkedin, personal branding and employee advocacy.
Each company we cooperate with has its own processes and methods of operation. The most effective way is to match new processes to existing ones. Cooperation begins with an introductory workshop, which may take the form of an online or in-person meeting. In the next stages, we plan regular meetings and activities as part of the development program.
Between meetings, there are always tasks that put knowledge into practice and everyday business life. In this way, we dynamically adapt the project to the current situation.
Knowledge is not enough. Only acting in accordance with this knowledge changes anything. For this reason, in more complex topics, training is not always a good solution.
The development program is designed as a process spread over time. Thanks to this, we gradually equalize the level of knowledge and answer emerging questions on an ongoing basis.
Additionally, the process maintains engagement better than one-time training.
It works!
I am the author of four books. Each of them can support development programs:
This allows for unification of the level of knowledge and significant time savings in the process. Additionally, it is a material you can always come back to.
If you are afraid of unproductive training that takes too much time, the development program is for you.
Each stage of the development program has a bullet-pointed action plan and specific steps to be taken.
Time is as valuable to us as it is to you!
For this reason, we prefer short and quick meetings rather than long-hour debates.
Think big, focus small!
It is shorter and more frequent – it effectively maintains the dynamics of the process of acquiring new competences.
We create development programs tailored to the individual situation of the company. We have tested their creation in practice with many clients.
Thanks to this, each stage proceeds quickly, and the result is a development project tailored not only to the expectations of the participants, but also to the organizational culture of the company.
Researching needs and defining the goals and scope of the program
Preparing the offer and determining the thematic scope
Survey among participants
Implementation of the program with evaluation at individual stages
Evaluation and report after the program
Proposal for support and scaling of results
Do you want to check whether a development program is a good solution for your company? Make an appointment for a no-obligation conversation.
Leave your phone number and e-mail address.
The Silna Marka team will contact you within 1 business day with further details.
